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Open source is now a proven way to build a software company, yet the playbook remains largely undocumented. Serena and the Linux Foundation surveyed hundreds of commercial open source founders and operators on how they price, license, monetise, and sell. Matt Lavergne reveals exclusive insights from the 2026 Commercial Open Source Report: the strategies behind the fastest-growing open source companies, and what AI is really changing.

How open source companies make money in the age of AI

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